Why Love Your Local?

OEV invites all Tallahassee-Leon County businesses, organizations, and residents to join the movement to Love Your Local!

The Love Your Local campaign was launched by the Tallahassee-Leon County Office of Economic Vitality (OEV) in 2018 as a Small Business Saturday initiative. The movement encourages citizens in Tallahassee and Leon County to support small businesses by shopping locally, while also shining a spotlight on the thousands of unique, local businesses in the community.

At OEV, we know that our local businesses thrive off the support & love of the community. Small businesses help preserve our region’s unique culturemaintaining the charm and appeal we all have grown to appreciate. They are not just a business, but an extension of our vibrant community. 

According to the American Independent Business Alliance, for every dollar you spend at a local retail business, 67 cents stays in the local community. This means more of each dollar you spend at a local, independent business gets spent on local wages, local suppliers, and local livelihoods than when you shop at chain retailers and restaurants.

Although it is now a year-long campaign, OEV continues to promote the benefits of supporting local businesses on Small Business Saturday and throughout the holiday season. 


Learn how to get involved with the Love Your Local Campaign